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Training

The Institute of Public Relations, Ghana, (IPR), is the sole professional body that trains and accredits Public Relations practitioners in Ghana. PR provides a professional structure for the practice of public relations while enhancing the status of its members as professional practitioners.

Consequently, an annual accreditation training and examination schedule is facilitated by the Institute for public relations, communications and management practitioners who are interested in upgrading themselves and building skill sets for their professional development.

Complimentary to the accreditation process, our monthly continuing professional development programme (CPDP) helps to:

  • Build skills and update knowledge
  • Promote confidence in professionals, bringing them on top of current PR/Communication happenings
  • Ensures business processes are strategically streamlined
  • Provides technical training in the areas of PR, Communication and general management

Upcoming Training

CRISIS MANAGEMENT; DEVELOPING A FRAMEWORK FOR ORGANISATIONAL READINESS
As Communications/PR professionals we are all witnesses to how poorly handled issues and crises in business, government and nonprofits are oftentimes traceable to ineffective crisis communication and how this negatively impact organizations significantly.

The IPR Ghana “CRISIS MANAGEMENT; DEVELOPING A FRAMEWORK FOR ORGANISATIONAL READINESS” course is structured to enable you create an effective Crisis Communications Plan relevant to your own organisation, in order to safeguard its reputation when crisis strike like a thief at night.

COURSE DELIVERABLES
• Core principles and foundations of an effective crisis response including decision criteria and levers of trust.
• Explore the relationship between apologies and litigation, and how to limit damage and obtain forgiveness through apologies.
• Understand the positive and negative dynamics of social media during crisis, and deploying it as part of larger crisis management/crisis response strategy.
• Creating the operational readiness for a crisis through internal crisis communications response structures and teams while developing processes and protocols for effective and rapid responses.
• How to develop plan for both a timely and effective crisis response.

OBJECTIVES
Your participation in this course will provide you with the know-how to:
• Understand different approaches to crisis communications planning
• Recognise the different types of crisis your organisation is likely to face
• Identify reputational risk for your organisation
• Define your audiences and channels of communication
• Devise effective and appropriate key messages
• Develop a framework that captures the resources and facilities you need for effective and timely response.

COURSE FACILITATOR
Paul Asare Ansah, APR
Communications & Leadership Consultant

COURSE FEES
Ghc 600.00 for Members, Ghc 800.00 for Non-Members

DURATION
2 Days- Thursday 11th & Friday 12th August. Time: 5pm – 8 pm Each Evening
VENUE
IPR Ghana Secretariat, Ridge, Opposite Kempinski Hotel, Accra

ARE YOU INTERESTED?
Contact – 0500481062/0302631986
Email: iprghana2@gmail.com